Future of Luxury Marketing

We were very happy when a friend sent us a link to ‘world’s top 10 most luxury brands 2010′. It was interesting to note who won the top slot and who were close to winning. Louis Vuitton is at the top which was great news for the LV fans amongst us but not so for the ones who have sworn eternal allegiance to Chanel!

Below is a link to a video on the future characteristics of luxury brands by Cindy Gallup. She sees them as being ‘elitist, empathetic, immediate,social and youthful’. we totally agree!
Marking characteristics of future luxury brands

About Iris PR Dubai

Iris Public Relations is a PR agency in Dubai, UAE, providing public relations consultancy in the Middle East
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