Creating awareness and visibility for NEZO salt: A PR & Influencer Relations case study

When we undertake work for a client we have a strategy in mind and we come up with tactics to achieve that.
Here is an example of a three month project we did for NEZO salt to create awareness of their new brand identity, health benefits of salt and how different types of salt enhances the flavour of your favourite dish.
 We collaborated with food bloggers to create recipes with NEZO, approached Dubai food industry associations for future collaborations and had  a strong media relations programme in place within the short duration of the campaign, to deliver on the communications objectives of the brand.

 

3 thoughts on “Creating awareness and visibility for NEZO salt: A PR & Influencer Relations case study”

  1. I really like your blog.. very nice colors & theme. Did you create
    this website yourself or did you hire someone to do it for you?
    Plz respond as I’m looking to design my own blog and would like to find out where u
    got this from. cheers

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