Tag Archives: PR agencies in Dubai

PR Positioning Strategies

If you thought PR was a cakewalk; think again. In Alice in Wonderland, when Alice asked the Cheshire Cat to help her find her way, it replied, “If you don’t care where you’re going, it does not make any difference which path you take”. The same applies for organizations engaging in PR without a pre-framed positioning strategy..... Read more...

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Significance and Benefits of Public Relations for Start-Ups

Aptly said by Edward Bernays, “Public Relations is a management function which tabulates public attitudes, defines the policies, procedures and interest of an organization followed by executing a program of action to earn public understanding and acceptance”.... Read more...

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A Picture’s worth: Usage of imagery in PR

In the quest to send out a press release and generate immediate coverage, most agencies and clients forget the importance of the accompanying images or lack thereof.

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Busy times for PR agencies in Dubai

Post Ramadan is a busy period for Dubai PR agencies. We had a hectic but enjoyable time in the last couple of weeks working on some amazing events. Highlight of the month was supporting our clients Panasonic and Epson at GITEX Technology Week, the region’s premier event for the ICT sector..... Read more...

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Role of PR agencies in helping small businesses

Small businesses contribute significantly to the economy and it is not uncommon to hear of new businesses opening up in Dubai every other day. PR agencies in Dubai play a great role in helping small businesses tell their story to their audience and share their vision with the world. Those SMEs that take their communication seriously build a strong foundation to grow..... Read more...

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Trade Shows as a PR Tool

Participation in trade shows Continue reading

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PR Agencies in Dubai

The growth of the PR industry in Dubai in the last ten years has been very strong Continue reading

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