Tag Archives: public relations agency dubai

Significance and Benefits of Public Relations for Start-Ups

Aptly said by Edward Bernays, “Public Relations is a management function which tabulates public attitudes, defines the policies, procedures and interest of an organization followed by executing a program of action to earn public understanding and acceptance”.... Read more...

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Corporate scandal: PR approach

Corporate scandal, like the one Volkswagen has faced in the wake of fraudulent practices, is the worst nightmare that can strike a company as it affects its reputation, customer trust and devalues the brand. It is one of the worst nightmares a PR team or PR agency has to face..... Read more...

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A Picture’s worth: Usage of imagery in PR

In the quest to send out a press release and generate immediate coverage, most agencies and clients forget the importance of the accompanying images or lack thereof.

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PR Agencies in Dubai

The growth of the PR industry in Dubai in the last ten years has been very strong Continue reading

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Future of Luxury Marketing

We were very happy when a friend sent us a link to ‘world’s top 10 most luxury brands 2010′. It was interesting to note who won the top slot and who were close to winning. Louis Vuitton is at the top which was great news for the LV fans amongst us but not so for the ones who have sworn eternal allegiance to Chanel!.... Read more...

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How to help NGOs as a writer or PR professional

What Can Writers or PR professionals Offer the NGO Community?

1. Proposals and Reports. NGOs depend upon funding to carry out their activities. Their ability to get funding is usually related to submitting articulate, succinct proposals that have carefully followed all of the guidelines required by the donor — a process also known as grant writing. Retaining funding is likewise dependent on carrying out the activities outlined in the proposal, and in describing them to the donor in timely, well-written reports..... Read more...

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