Tag Archives: Social Media Marketing

The era of influencer and celebrity marketing

As awareness and popularity of products and services are increasingly driven by social media, there is a renewed focus on endorsements from celebrities, advocates and influencers to make the marketing campaigns more endearing to consumers. But how effective are they?.... Read more...

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Building brand identity with Twitter

Twitter, the net’s networking success story, is intriguing and intimidating because of its message limitations: they can be 140 characters, and no more..... Read more...

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Middle East Internet Usage

Middle East Internet Usage.... Read more...

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